In a competitive space, car rental companies have a unique opportunity to offer exclusive discounts to fanbases, allowing them to more easily quantify the success of a partnership and build brand loyalty through sport.
*The Car Rental Industry has a Greenroom Index of 1.55.
The Greenroom Index is a measurement and comparison of 2,000+ activations against the industry averages of performance across 4 key marketing pillars.
Increase in marketing performance
Increase in landing page conversion
Increase in content engagement via email